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CAMP ADVERTISING & MARKETING RESOURCES
SUMMER CAMP
PLANNER partners
SUMMER CAMP ADVERTISING / US + CANADA

Advertise your
summer camp.

Summer Camp Planner helps parents compare camps and organize their children’s schedules. Sponsored listings let you select the ages, program audiences, interests and locations your camp serves.

Choose your audience and months, review the total, and pay online.

See where your ad appears

Parents compare camps and organize their summer in the family planner. Sponsored cards appear separately from camp rankings.

Open the family planner ↗
AGE × PROGRAM AUDIENCE × INTEREST × LOCATION
HOW SPONSORSHIPS WORK

Reach parents
comparing camps.

01 / SELECT AN AUDIENCE

Choose who sees your listing

Choose ages 3–17, program audiences, interests and local markets across the US and Canada. Add multiple groups and count overlapping combinations once.

02 / CHECK EXCLUSIVITY

One sponsor per combination

One combination is one age, program audience, interest and location. It has one sponsor per selected calendar month. Other camps can sponsor different combinations in the same city.

03 / REVIEW THE PRICE

See the cost before checkout

Your quote is based on the audience combinations you select and the months you choose. The price is fixed for that plan; traffic and enrollments are not guaranteed.

ADVERTISING PRICES

What does
a sponsorship cost?

$2 base per combination per month, adjusted for age, interest and advertising month. No setup fee; $24.50 minimum per selected month. Location, program audience and advertiser demand are currently 1.00×. Choose 1–12 months; they do not have to be consecutive.

Ages 6–11 × three program audiences × adventure × one market = 18 combinations. January–March totals $122.40. Pricing factors do not represent estimates of audience size.

Build your own quote
BEFORE YOU INVEST

Estimate your marketing budget

Enter your tuition, costs and enrollment targets to estimate how much you can spend to acquire a camper.

Use the free calculator

Sponsorship questions

Can I buy a sponsorship today?

Yes. Select your targeting and months, add your camp listing, accept the terms and pay with Stripe. Your purchase is confirmed after the server verifies payment.

Where would my camp appear?

Your listing appears as a card labeled Sponsored in Discover when the selected location, age, program audience and interest match your purchase during a booked month. Parents can select these filters in sponsored results.

Do you guarantee families, clicks or registrations?

No. We have not published audience estimates or delivery guarantees. The price depends on your selected targeting combinations and dates.

Does paying improve my organic listing?

No. Sponsored placement and organic relevance are separate. Buying a sponsorship is not an organic ranking benefit.

Which areas can I select?

The builder covers all 50 US states, Washington DC and Puerto Rico, plus all 13 Canadian provinces and territories. Search named local markets, add several places, or choose a region’s Other locations market for known localities outside the named list. All quotes are in USD.

SPONSORSHIP AVAILABILITY

Get notified when
paid ads open.

Leave your camp details and the areas you serve. We’ll contact you about sponsorship availability.

Submitting this form does not reserve a placement or give you priority. There is no charge.